How is Ciro different from Clay, Apollo, or ZoomInfo?

Those are data tools. You still have to build the lists, research the accounts, and write the outreach yourself. Ciro does the work for you. Tell it what you need and it delivers researched, enriched lists ready to act on. No workflows to build, no formulas to maintain, no waterfall enrichment to configure.

What if we already use Apollo or ZoomInfo?

Ciro works alongside your existing data providers. Most customers keep their current subscriptions for direct lookups and use Ciro to handle the research and list building that nobody has time for. You don't need to rip and replace anything.

Does Ciro replace my sales team?

No. Ciro replaces the manual work your team shouldn't be doing: pulling lists, researching accounts, enriching contacts, and writing first drafts. Your reps still own the conversations, the relationships, and the close. Most teams tell us their reps get 8+ hours back per week to spend on actual selling.

How accurate is the data?

Ciro cross-references multiple data sources and validates emails and phone numbers before delivering results. Every contact goes through verification so bad data doesn't end up in your CRM. You can review everything before it syncs.

Yes. Ciro is SOC 2 Type II certified. Your CRM data is encrypted in transit and at rest, and we never use customer data to train models. Full details at trust.ciro.io.

How long does setup take?

About 15 minutes. Connect Slack, your CRM (Salesforce or HubSpot), and you're ready to go. No IT tickets, no multi-week implementation. Most teams are running their first search the same day.

Pipeline Re-engagement

Your closed-lost deals are worth more than you think

You already paid to generate this pipeline. Ciro identifies which closed-lost and stalled deals are worth reviving based on new buying signals, then drafts personalized re-engagement outreach.

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Trusted by revenue teams at

The problem

Closed-lost deals collect dust in the CRM

Your CRM has hundreds of closed-lost deals from the last few quarters. Some of those companies have since raised funding, hired new leadership, or expanded their team. But nobody's checking.

With Ciro

Point Ciro at your closed-lost pipeline and it researches each account for new signals. Funding round since you last spoke? New VP Sales who wasn't the original blocker? Ciro surfaces the opportunities worth another conversation.

Re-engagement opportunities

4 deals flagged

Meridian Corp$45K ARR

New VP Sales started

Lost: timing

Cobalt Systems$32K ARR

Raised Series B

Lost: budget

Pylon Analytics$28K ARR

Hiring 3 SDRs

Lost: went dark

NovaTech$61K ARR

$20M Series CNew CRO

Lost: competitor

From closed-lost to re-opened

From stale pipeline to live conversations

Watch the full flow: Ciro researches a closed-lost account, surfaces new signals, identifies the right contact, and drafts a re-engagement email grounded in what changed.

@Ciro AIFind VP Marketing at Series B+ B2B SaaS companies and draft personalized outreach

Ciro outreach preview

4 / 4 drafts ready

Subject: Your demand gen expansion at Kaleidoscope

Priya,

Saw the Series B announcement and the three demand gen roles you posted last month. Rivo's marketing team 3x'd their campaign-sourced pipeline in Q1 after their raise without adding headcount.

Can I send over a targeting report for Kaleidoscope? It maps your ICP against in-market accounts you're not reaching today.

Best,
Adam

Signals usedSeries B funding3 demand gen hiresYour top performing CTA

Subject: 3x pipeline growth without adding headcount

Marcus,

Congrats on the $22M Series B last quarter. Rivo's CMO used us to prove campaign ROI to the board within 60 days of their raise.

Can I send you a pipeline report for Syncify? Takes 5 minutes to review, no call needed.

Best,
Adam

Signals usedSeries B Q3 2024Your top performing CTA

Subject: The hiring signal that caught our eye

Jordan,

Noticed you're hiring SDRs and a campaign manager. Rivo's demand gen lead hit pipeline targets two months before new hires were fully ramped.

Can I send over an audience report for Velio? Shows in-market accounts your campaigns aren't reaching yet.

Best,
Adam

Signals usedHiring 2 SDRs + campaign mgrYour top performing CTA

Subject: Saw the Series B news, congrats

Alex,

Saw Streamline closed a $15M Series B last year. Rivo's marketing team identified 3x more in-market accounts than they were reaching through paid alone.

Can I send you a targeting report for Streamline? No call needed.

Best,
Adam

Signals used$15M Series B in 2024Your top performing CTA

The problem

Re-engagement outreach sounds like “just checking in”

Your reps know they should re-engage old deals, but what do they say? “Just wanted to check in” doesn't work. Without a new reason to reach out, the email feels desperate.

With Ciro

Every re-engagement email opens with a new signal. “Saw you brought on a new VP Sales” or “Congrats on the Series B.” It's not checking in, it's reaching out with a reason.

@Ciro AIDraft outreach to my VP Marketing list and push to my Salesloft sequence

Ciro outreach preview

5 / 1,289 drafts ready

Subject: Campaign targeting at Kaleidoscope

Priya,

Saw the Series B announcement and the three demand gen roles you posted last month. Rivo's marketing team 3x'd their campaign-sourced pipeline in Q1 after their raise without adding headcount.

Can I send over a targeting report for Kaleidoscope? It maps your ICP against in-market accounts you're not reaching today.

Best,
Adam

SourcesSeries B funding3 demand gen hiresYour top performing CTA

Subject: Campaign ROI at Syncify

Marcus,

Congrats on the $22M Series B last quarter. Rivo's CMO used us to prove campaign ROI to the board within 60 days of their raise.

Can I send you a pipeline report for Syncify? Takes 5 minutes to review, no call needed.

Best,
Adam

SourcesSeries B Q3 2024Your top performing CTA

Subject: Demand gen targeting at Velio

Jordan,

Noticed you're hiring SDRs and a campaign manager. Rivo's demand gen lead hit pipeline targets two months before new hires were fully ramped.

Can I send over an audience report for Velio? Shows in-market accounts your campaigns aren't reaching yet.

Best,
Adam

SourcesHiring 2 SDRs + campaign mgrYour top performing CTA

Subject: Marketing pipeline at Streamline

Alex,

Saw Streamline closed a $15M Series B last year. Rivo's marketing team identified 3x more in-market accounts than they were reaching through paid alone.

Can I send you a targeting report for Streamline? No call needed.

Best,
Adam

Sources$15M Series B in 2024Your top performing CTA

Subject: Campaign performance at Flourish

Casey,

B2B financial planning is competitive. Rivo's growth team cut campaign research time by 70% while doubling their in-market audience coverage.

Can I send over an audience report for Flourish? Shows where your biggest targeting gaps are.

Best,
Adam

SourcesB2B fintech verticalYour top performing CTA

The problem

Nobody knows which deals are worth the effort

Not every closed-lost deal is worth reviving. Some were bad fits. Some were timing. Some were budget. But without context on what's changed, your team can't prioritize.

With Ciro

Ciro ranks re-engagement opportunities by signal strength and deal value. A $50K deal where the blocker left and they just raised? Top of the list. A $5K deal with no new signals? Don't bother.

Kaleidoscope

High Intent

3 signals detected

Funding

Raised $38M Series B in January 2025

Hiring

3 open demand gen roles in the last 30 days

Competitive

Removed Apollo from tech stack

3 active signalsPriority account